Stand out from the crowd.
Claim your brand with expert trademark help.
Our 🇨🇦 legal team can help you secure your brand’s future.
Why trademarks matter.
Increased profitability.
Trademark registrations are associated with business growth and increases in business revenue of up to 21%.
Increased business value.
Looking for investments? Research suggests that more trademark registrations lead to higher venture capital valuations.
Increased brand recognition.
60% of businesses with active trademark registrations report an overall increase in their brand’s reputation.
Who we are.
I’m Connor, a Canadian trademark agent, lawyer and the founder of Clearview Counsel.
I started Clearview Counsel to provide expert legal advice to Canadian businesses.
Before Clearview, I worked at one of Canada’s largest (and leading!) law firms, helping household names establish & grow their businesses across Canada.
These days, I help organizations of all kinds – from local start-ups to large multinationals – build iconic brands in competitive markets, guiding them through the process of becoming tomorrow’s industry leaders.
👋 Text or call me to learn more! +1 (647) 556-0092
Our experience.
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• Counselled global brands and publicly-listed companies on trademark strategy, helping to build new products, launch holiday campaigns, and rebrand international organizations.
• Advised an innovative advertising company on its global trademark strategy, coordinating trademark filings worldwide and defending them against challenges.
• Helped countless companies overcome objections from the Canadian Trademarks Office, resulting in the successful registration of their trademarks.
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• Helped a restaurant franchise secure its namesake as a trademark, overcoming trademark challenges launched by a competitor.
• Successfully settled a Federal Court trademark matter, securing a significant settlement for the client and putting an end to the dispute.
• Favourably resolved a trademark infringement matter, preventing others from using a client’s trademark without authorization.
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• Acted on behalf of a multibillion-dollar software company in a successful copyright dispute, protecting the client’s website code.
• Helped an advertising agency manage and protect its copyright as it developed client campaigns worldwide.
• Advised media companies and musicians on infringement issues, leveraging the DMCA and social media platforms to enforce their IP rights.
What people say about us.
Why choose us.
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Thinking of filing a trademark application without an expert’s help?
Using a trademark professional can increase your chances of success by up to 82%.
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Only a law firm approved by Canada’s College of Patent and Trademark Agents (which we are!) can legally represent you and your trademark application.
Legal representation can improve your chances of overcoming trademark objections by up to 60%.
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We’re a fully remote law firm. That means you aren't footing the bill for extravagant office space.
It also means we charge a fraction of what large Canadian law firms typically charge.
What we’re about.
Affordable expertise.
We combine the latest tech with expert experience. The result? You get all the benefits of working with a lawyer for a fraction of the cost.
Built for the 🇨🇦 market.
We’re a Canadian business focused on the Canadian market. Our local experience means you get the Canadian expertise you need.
True transparency.
From fees to strategies, you'll always know where you stand with us. No hidden charges, no surprises. Just clear and open dialogue.
How we can help.
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Trademark registrations take a while, but some take longer than others.
Mistakes in your trademark application can delay your registration by years.
But a trademark lawyer can help you avoid problems and speed up the process.
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Government fees can adds hundreds – even thousands – of dollars to the cost of your trademark application.
But an experienced trademark lawyer can help you optimize your application, maximizing your brand protection and minimizing your filing costs.
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The Canadian Intellectual Property Office objects to hundreds of trademark applications every month, often delaying these applications for a year or more.
Many of these objections result from minor errors in the initial application.
A knowledgeable trademark lawyer can help you avoid filing mistakes and speed up your trademark’s progress.
Running a new business?
We’ve built relationships with services that new businesses love. When you become a client, we’ll provide you with referral links (that sometimes come with discounts and exclusive access) to help you get started.
What our clients do.
Our fees.
More about our packages.
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We know that certainty matters, especially when it comes to your business. Our guarantee gives you peace of mind and shows that we’re confident in our expertise.
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Yes! The Canadian Trademarks Office objects to 75% of Canadian trademark applications. Depending on the package you choose, we’ll respond to these objections at no extra charge. That way, you don’t have to worry about surprise objections (which can add hundreds in fees) later on.
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If your trademark receives a final rejection, we’ll refund 100% of our professional fees within seven days. It’s that simple.
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We only offer the guarantee if we believe your trademark has a good chance of success. This policy ensures fairness and prevents attempts to file unregistrable trademarks just to claim a refund later.
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We think so! The guarantee gives you peace of mind and lets you focus on growing your business while we handle your trademark.
Comparing Service Providers?
Read about the issues we often see when someone uses an online trademark service.
Added benefits of a trademark.
Amazon seller protection.
Selling on Amazon? A trademark helps you remove infringing listings faster.
Social media protection.
Advertising on Instagram or Facebook? Get copycat posts deleted quicker.
Domain name protection.
Trying to protect your domain? Trademarks can help you prevent cybersquatting.
More success stories.
Our process.
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Tell Us About Your Trademark.
Share your brand name and details with us online in minutes.
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We Provide A Strategy
Get a custom plan to maximize your trademark’s chances of approval.
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We File Your Perfect Application.
We’ll handle the filing process to ensure your application is flawless.
FAQs.
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Yes! This is one of the most common misconceptions about trademarks.
A registered business name does almost nothing to protect your business and its reputation.
A trademark registration is the only way to properly protect your brand across Canada.
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That depends. In 2025, a Canadian trademark registration can take anywhere from 1.5 to 4+ years.
But with professional trademark guidance, you can often avoid being on the higher end of that range.
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It can last decades.
Once your trademark application is approved, it will be registered for 10 years. At the end of the initial 10 year period, you can renew your registration for another 10 years (and repeat again and again).
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You can trademark all sorts of things. Here are just a few examples:
Words
Logos
Slogans
Business Names
You can even trademark sounds, colours, smells, and tastes.
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Connor is a licensed Ontario lawyer.
He is also a licensed Canadian trademark agent and a member of the Intellectual Property Institute of Canada.